Bought to substitute for the Jensen spkr in a 5E3 build. Sounds great. Loud.
I A-B'd Celestion G12M greenback w. separate cab. Green back is a little brighter but not much. Mojo BV12-25M nice tighter Low-Mids.
The Mojo BV12-25M a clear speaker, good clarity - as the amp is pushed it holds together same as the green back; breaks up a bit earlier than a Vintage 30. The speaker is loud. I'd buy this speaker again, its a great rock and blues sound, and a much better price point.

Tried the BV-25M in my two-6V6 fender style combo amp. I find it to be perfectly balanced, almost sweet sounding. I notice a total lack of spiky response or ear fatigue but not it's not bland either. Sounds great clean and has a nice break up character that adds complexity to overdrive and and records really well too - really musical. I've tried many speakers including some really expensive ones and this one stands out as really musical. Others who play the amp have noticed and commented on the improvement!